With an increasing demand for filling positions and a short supply of qualified candidates, companies are closely examining all aspects of their recruiting strategies. Employer branding is an essential element of attracting and hiring premium talent. Many people default to thinking of consumer branding, the narrative surrounding your products and services. Although your products/services may be stellar, it doesn’t tell a candidate why they want to work for your firm. Employer branding encompasses the full employment experience and answers the question, “Why Join Us?”
Some valuable insights! Smooth reads!!